(last updated: June 2011)
Please read this Privacy Policy before providing any personal
information to Ethofy.
Please understand that Ethofy does not oversee and will not be
responsible for information you provide to any partner of Ethofy or its clients,
such as companies who make products and services available to consumers via
websites hosted by Ethofy. Use of that information is subject to the privacy
policy and other guidelines, if any, made available by those companies.
By submitting information to Ethofy through the website posting this
Privacy Policy (the “Site”), you are consenting to the collection, use and
transfer of your personal information as described in this Privacy Policy.
Throughout this Privacy Policy, Ethofy is referred to as “Ethofy” or
“We/Us,” and you, the end user, are referred to as “You.”
Collection of Your Personal Information
Information You Provide
We collect the personal information that you provide to us when you use the
Site. For example, the information you provide when you sign up for or request
information about Ethofy products or services or the products or services of our
clients or partners. This information may include your name, street and e-mail
address, phone number, credit card information, name of your company and/or
employer, your relationships to our customers, etc.
Information that Your Web Browser Sends
We also collect information your web browser sends to us automatically, such as
your IP Address, browser type (such as Firefox® or Internet Explorer®),
language, the time that you accessed the Site, how long you accessed the Site,
what web pages you viewed at the Site, and the address of the web page you were
visiting when you accessed the Site. This information does not identify you
personally, and we use this information, primarily, to improve the Site.
However, if you do create or have created a User Profile (“
User Profile”)
on the Site, we may link the information provided by your browser to your User
Profile and use that combined information as described in the section titled:
“Use of Your Personal Information” below.
Information Collected Using “Cookies” and Other Web Technologies
We may use “cookies,” and similar technologies, such as web beacons, to collect
personal information and support the functionality of the Site. The following
sections describe how cookies and web beacons function.
Use of Cookies
We may use cookies on this Site to ensure the integrity of the registration
process and to personalize the Site. A cookie is a small text file that is
placed on your hard disk by a Web page server. Cookies cannot be used to run
programs or deliver viruses to your computer. Cookies are uniquely assigned to
you, and serve two main purposes: 1) maintaining a consistent user experience
while you are using the Site (e.g. maintaining your “shopping cart” at on online
retailer), and 2) saving your personalized settings so that when you return to
the Site, the information you previously provided can be retrieved, and you can
easily use the Site's features that you customized.
Some cookies are deleted when you close your browser. Others remain on your
computer and allow us to identify your computer, although not you specifically,
when you return to the Site. This allows us to improve the Site and tailor it to
our customer’s needs.
In some cases, we may choose to link the information collected by our cookies to
your User Profile in order to better personalize your experience with the Site
and, perhaps, even save you the trouble of having to re-enter information that
you already provided to us.
You have the ability to accept or reject cookies, or to set your browser to
alert you when a web site implants a cookie on your computer. If you choose to
reject cookies, you may not be able to use interactive features of the Site.
Use of Web Beacons
The Site may contain electronic images known as web beacons to assist in
delivering cookies on the Site, allow us to count users who have visited the
pages of the Site, domain names that refer users to the Site, and search terms
that bring users to the Site. If you create a User Profile, we may link the
information collected by web beacons with your User Profile. We use linked
information to better personalize your experience while using the Site.
We may also include web beacons in promotional e-mail messages or other
marketing materials that we send to you in order to determine whether messages
have been opened and acted upon.
Ethofy may also employ web beacons from third parties in order to help us
compile aggregated statistics and determine the effectiveness of our promotional
campaigns.
Use of Your Personal Information
Protection
Ethofy uses industry standard measures to protect your personal information that
we collect through the Site. However, because neither the Site nor any
technological measure is “hacker-proof” you are also responsible for maintaining
the security of your personal information and you should take reasonable efforts
to protect your personal information from theft, disclosure, or other misuse.
Use
The personal information collected on the Site may be used:
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to provide the service(s) or carry out the transaction(s) you have requested or
authorized, including but not limited to providing you information about
Ethofy’s or its partners’ products and information;
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to provide you with more effective customer service and/or technical support;
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to improve the Site and any related Ethofy products or services;
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to make the Site easier to use by eliminating the need for you to repeatedly
enter the same information or by customizing the Site to your particular
preference or interests, including personalizing your experience on the Site;
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to provide you with important information about the product or service that you
are using or for which you’ve expressed interest, including updates and
notifications;
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to send you information about other Ethofy products, services, and/or
promotions;
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with your permission, to share information with Ethofy partners so they may send
you information about their products and services;
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to generate leads;
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as may be required to permit you to access partner web sites to receive
products, updates or services, including in connection with keys, providing you
with access codes or other information;
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for security, credit or fraud prevention purposes;
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for any other purposes outlined in this Privacy Policy.
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to register your purchase/relationship with the manufacturer or service provider
for warranty, technical support or similar purposes;
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to renew subscriptions for products or services, as applicable;
Clients
We may provide your personal information to the Ethofy client whose content you
use on the Site, both for the client’s own business purposes, as well as for
warranty, technical support, after sales service, or similar purposes. We will
provide any Ethofy client who receives your personal information any privacy
preferences that you have indicated to us.
Except for the client’s adherence to the privacy preferences that you have
expressed on the Site, our clients’ privacy policies will govern how our clients
use and protects your personal information.
Partners and other Third Parties
We may occasionally hire other companies to provide services on our behalf, such
as web site hosting, packaging, mailing and delivering, answering customer
questions about products and services, processing payments, detecting and
preventing fraud, and sending information about our products, special offers,
and other new services. We will only provide those companies the personal
information they need to deliver the service.
Disclosure to Comply with Legal Requirements and/or to Protect Ethofy
and/or Other Third Parties
We may disclose personal information if required to do so by law or in the good
faith belief that such action is necessary to (a) conform to the edicts of the
law or comply with legal process served on Ethofy or the Site; (b) protect and
defend the rights or property of Ethofy and/or the Site, including but not
limited to the prevention or investigation of a possible crime; or (c) act in
urgent circumstances to protect the personal safety of users of Ethofy products
or members of the public. We further reserve the right to report to any law
enforcement or governmental agency any activities, and any personal information
associated therewith, that, in good faith, we believe to be unlawful. We may
make such a report without notifying you.
Disclosure due to Corporate Events
We also reserve the right to transfer your personal information to another
company in the event of an acquisition (of stock or assets) of Ethofy, a merger,
or other similar corporate event, including but not limited to reorganization,
restructuring, or dissolution. In the event of such transfer, Ethofy will
exercise commercially reasonable efforts to ensure that this Privacy Policy or
another policy that protects your information to the same or similar extent will
continue to apply to the personal information that you have provided us.
Personal information collected on the Site may be stored and processed in the
United States or any other country in which Ethofy or agents maintain
facilities, and BY USING THE SITE, YOU CONSENT TO ANY SUCH TRANSFER OF
INFORMATION.
Control of Your Personal Information
Except as otherwise described in this Privacy Policy, we will not share personal
information you provide on the Site.
Retention of Personal Information
We will keep your personal Information for as long as is necessary to fulfill
the purposes for which it was originally collected, or as long as permitted by
applicable law.
Changes to this Privacy Policy
We may occasionally update this Privacy Policy. When we do, we will also revise
the "last updated" date at the top of the Privacy Policy. We will endeavor to
make reasonable efforts to make you aware of any major changes to this Privacy
Policy. However, we encourage you to periodically review this Privacy Policy to
stay informed about how we are helping to protect the personal information we
collect. Your continued use of the service constitutes your agreement to this
Privacy Policy and any updates.
Applicability
This Privacy Policy applies only to personal information collected through the
Site, or any other site on which this Privacy Policy is posted. This Site may
contain links to other web sites, including those of partners, customers, or
even unrelated third parties. Unless posted there, this Privacy Policy does not
apply to any other web site including any site to which the Site may link or any
site belonging to our partners, service provider companies, or clients.
Children’s Privacy
This website is not directed at nor targeted to children. If you have not
reached the age of majority, you may not use this website without supervision by
an adult.
Ethofy is committed to complying with all relevant legislation regarding the
protection of children and their personal information online, including the
Children’s On-line Privacy Protection Act in the United States. If you believe
that Ethofy has received information from a child or other person who is not of
majority age in their relevant jurisdiction, please contact us at
privacy@ethofy.com and we will take all reasonable efforts to remove the
information.
Governing Law
This Privacy Policy is governed by the law of the state of Washington, United
States of America, without regard to conflict of law principles.
Contact Information
Ethofy welcomes your comments regarding this Privacy Policy. If you have
questions about this statement or believe that we have not adhered to it, please
contact us by clicking here:
privacy@ethofy.com
Or feel free to contact us at the following address:
14725 NE 20th St
Suite D-94
Bellevue, WA 98007